>>1596804>why it failed so bad financially
Because it was in production for almost 3 years, had to be reshot TWICE from a scratch (including even soundtrack), roughly one hour of material was left in the cutting room (which shows), the director, novel author and main executive were constantly fighting over what movie they are making (respectively an action thriller like Predator, historical fiction like the nover or fantasy flick like Willow) and worst of them all, the studio eventually decided they need to dump this fast, before it will bloat production costs by another 50 million bucks (it was made in times when "most expensive movie ever" was made under budget of what passes now as modest blockbuster), without spending a single dollar over planned budget on marketing.
In short - it went through cinemas mostly unnoticed, and since internet was still in its infancy, self-created word-of-mouth marketing didn't work out. It also didn't help it was made before LotR, so not many people were adjusted to spend 3 hours in cinemas to watch what is basically a fantasy-adventure mix, which lead to the choppy editing after trial showing to probably the biggest morons they could find for that trial screening.
In short - a movie killed by accountants and production infighting. Which is sad, since it's the only movie like this in existence. I mean can you even imagine anyone seriously making a Hollywood big-budget flick with an Arab as a main, and most importantly, positive and the most enlighted character after 9/11?